STAY AHEAD OF THE GAME
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STAY AHEAD OF THE GAME
Everyone Lifts Ugly At The Start
As strength and conditioning coaches, we have seen a lot of training methods, workouts, and coaching techniques. We’ve also heard many misconceptions that are spoken with such confidence that many people believe it to be true. One such misconception is that “everyone lifts ugly at the start”.
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Gainz for Life
If you haven’t collapsed in a heap on the floor after your workout, have you exercised at all? If you aren’t dodging puddles of sweat and wondering if this is how you’re destined to die, you clearly haven’t worked hard enough. But can you still see yourself doing these heavy sessions in 5 years? Sometimes we need to stop and let common sense prevail.
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Don’t trust your PT for performance-based training!
Personal Trainers and Strength Coaches are commonly seen as one and the same. You wouldn’t expect accurate and responsible medical advice from someone who gained their Diploma in Medicine from Google University, yet by entrusting your health to a Cert qualified PT, you’re essentially doing the same thing!
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How to choose the right gym for you
As we become more discerning in our fitness requirements, the demand for new and varying training options has led to a slew of gyms and studios all vying for our attention. From the popular franchised gyms to boutique gyms, we breakdown the differences between the main ones and the pros and cons of each so you can make an informed decision about which one is right for you.
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The Hot Dog Missile
Era: 1970s – Richard Nixon was President, the Vietnam war was ending & Nitrate was fast becoming a familiar word. As this is a health post, we won’t focus on the protracted Vietnam conflict and President – “I’m not a crook” – Nixon. Instead lets focus on Sodium Nitrite, a food preservative used since the […]
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The importance of exercise for your physical and mental health
The first in our series of health and exercise blogs by GP Dr. Rhys Daniel - The importance of exercise for physical and mental health. See how AI's specialist screening, testing and personalised training programs can help.
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AI Named in Top 14 Boutique Gyms In Perth
Athletic Institute named in Top 14 Best Boutique Gyms in Perth. As more people awaken to the benefits of smaller, boutique gyms, we take a look at what sets us apart from the well known gym franchises and why we're on the cusp of a revolution.
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West Perth Football Club & Athletic Institute Gear up for Season 2019
When the paper work was signed for Athletic Institute to take over the Strength and Conditioning program for the West Perth football Club for the next 3-years, the team could have not been more excited. We knew we had 3-years to make some positive changes and we knew it wasn’t going to be an easy […]
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AI Presents Brett Bartholomew in a WA first…
Strength & Conditioning Coaches, Athletic & Sports Coaches, Fitness & Combat Sport Instructors, Gym Owners & Sports Science Students, educational institutions, retailers, business corporations. If you want to get the most out of your team in 2019 then this exclusive event from renowned coach Brett Bartholomew is not to be missed! Save The Date – Athletic […]
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